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February 26, 2024
Google’s EEAT Standards: How to Create Content Google Will Love
The most popular and widely used search engine in the world is Google with 6.3 million searches conducted per minute. It’s no wonder everyone wants to know how Google will rate their websites and content and how to get to the top page as well as Bing, Yahoo and others.
Content Writing Vs OpenAI: Who Does It Best?
For content writers, the words OpenAI can often send a chill down their spine. The thought of being replaced by a machine is the stuff of nightmares or horror movies. However, after a year or so of AI content writing services being around, the biggest question that comes to mind is “Who does it best”?
February 1, 2024
Optimising WordPress for SEO: Techniques and Tools
Optimising your WordPress website for SEO is not exactly a precise art, but our technical and SEO wizards at Sherbet Donkey have several great techniques and tools to help optimise websites for SEO.
January 5, 2024
The Vital Importance of Quality Content
The short definition of great quality content is that which is written for readers and not search engines and it should be helpful, relevant and drive the business goals of your site. Classy content is material which encourages more visitors to your site, higher levels of conversions and lower bounce rates.
December 14, 2023
5 Reasons Why Customer Service Is More Important Than Ever
In a world where competition is fierce and choices abound, one factor can definitively tilt the odds in your business’s favour: great customer service. Here at Sherbet Donkey, we know that it’s no longer just about the product quality, though this is important, but the way a company interacts with its customers, which can make or break its success.
March 29, 2023
How Off-Page SEO Can Take Your Website to the Top of Search Engine Rankings
Off-page SEO refers to the techniques used to improve a website's position on in search engine results pages (SERPs) by increasing the number and quality of inbound links to the site. Off-page SEO strategies can include link building, social media marketing, and content marketing – to name just a few solutions.
The Importance of SEO for Business Growth in 2023
Businesses face a unique set of challenges when it comes to digital marketing. However, in today's increasingly digital world, having a strong online presence is crucial for business growth and success. This is where SEO comes in. SEO, or search engine optimisation, is a cost-effective and efficient way for small businesses to improve their online visibility, attract more traffic, and ultimately, grow their business.
The Importance of website mobile optimisation
Mobile optimisation is an important aspect of website design and development that is often overlooked by many businesses. Despite the numerous benefits it provides, many website owners neglect to optimise their sites for mobile devices, resulting in a less-than-ideal user experience for their mobile visitors.