Helping Edinburgh businesses rank higher and grow faster

Search engines are often where your customers first discover your business. If you’re not visible, you’re missing opportunities to generate enquiries and sales.

At Sherbet Donkey, we help businesses across Edinburgh increase their online visibility with straight-talking SEO strategies built around real business growth. No fluff. Just SEO that works.

Our clients

Waste Spectrum
Aluminium Online
Ainscough Crane Hire blue logo
MPB
intergas
denios
redhill logo
Vanguard logo with black text and orange underline
LTS Global Solutions
autopack logo
Hex group logo
Bright Sherbet Donkey illustration for colourful, fun themed designs.
Clover HR black logo
Perfect Portal's company logo
H2O Hygiene logo in black

Helping your business get found

Edinburgh is one of the UK’s most competitive business hubs. From financial services and professional firms to technology companies, retailers and hospitality businesses, standing out online has never been more important.

Our experienced SEO team works with businesses across Edinburgh, Leith, Blackford, Livingston and the surrounding areas, helping them improve visibility where it matters most.

Whether you’re looking to generate more local enquiries or compete nationally, we’ll create an SEO strategy designed to deliver measurable growth.

Trusted by businesses in Edinburgh and across the UK

SEO, content, design and development all done in-house

Clients receive a dedicated account manager

No fluff, we get s**t sorted

SEO built around your business

SEO isn’t about chasing quick wins. It’s about building long-term visibility that continues generating leads month after month.

Our team combines technical expertise, creative content and data-driven decision-making to help businesses move ahead of their competitors. We don’t waste time pursuing vanity metrics or making unrealistic promises. Instead, we focus on delivering work that has a genuine impact on your business.

SEO services we specialise in…

SEO audits

We kickstart your SEO journey by conducting an audit to assess your current performance, including quality of content, technical elements and your existing search visibility.

SEO consultancy

We provide expert SEO consultancy that Edinburgh businesses can rely on. We help you make informed decisions, overcome technical challenges and build strategies that deliver sustainable growth.

AI SEO

Search is evolving quickly, and we help you stay ahead of it. We optimise your website for AI-powered search experiences, including Google AI Overviews and ChatGPT, so your business stays agile as search continues to change.

Technical SEO

Strong SEO starts with a fast, functional website. We identify technical issues that may be limiting your performance, improving crawlability, page speed, site structure and overall user experience.

Local SEO

Generate more enquiries from customers searching in Edinburgh and the surrounding areas. We optimise your website to improve local visibility, increase qualified traffic and help you dominate local searches.

National SEO

If you're ready to grow beyond Edinburgh, we can help your business compete on a national scale. We target commercial keywords to strengthen authority and reach for your B2C or B2B customers across the UK.

Ecommerce SEO

More traffic means very little if it doesn’t generate sales. Our ecommerce SEO strategies help online retailers increase visibility for high-intent searches, improve product page performance and grow online revenue.

Need help? Get in touch today and our expert team will help.

Reach out to our experts   

A team that has your back

Choosing an SEO agency shouldn’t come down to postcode. At Sherbet Donkey, our team works with businesses across the UK using the same collaborative approach we’d use if you were based five minutes from our office. Regular video calls, clear reporting and dedicated account management mean you’re always supported wherever you’re located.

Helping ambitious businesses grow

Edinburgh is home to ambitious businesses operating in highly competitive sectors. Standing out online requires more than simply appearing on Google. You need an SEO strategy that helps your company reach the right people at the right time.

We’ve helped businesses across the UK improve rankings and revenue, including a 333% increase in website leads for a building materials supplier, and a 1,300% increase in organic revenue for an ecommerce company in the fashion industry. We bring that same expertise to businesses throughout Edinburgh, Leith, Blackford, Livingston, Musselburgh and the surrounding areas.

Proven results.
Real clients. Real growth.

137% more items purchased through organic search year on year

+137%
Increase in items purchased through organic search
£30k+
year-on-year increase in net sales
+69%
Year-on-year increase in organic sessions
+91%
Increase in returning users
116% YoY increase in organic sessions for core washroom services

+118%
increase in new organic web users visiting the website for key service vs the previous year
+116%
Increase in organic sessions for washroom services
+161%
Increase in new organic users visiting our washroom service pages
+30
Page 1 keyword rankings
505% more organic sales for made-to-measure specialists

+505%
Increase in organic purchases
+65%
Rise in organic sessions
+61%
Increase in total users
+53%
Increase in new users
121% more enquiries in organic traffic in 15 months

+121%
Increase in contact form submissions over a yearly period
+62%
Year-on-year growth in organic active users on the warehousing & storage page
67
Keywords ranking in positions 1-3, vs 14 in the previous year
+64%
Year-on-year increase in organic sessions to the warehousing & storage page
LTS Global Solutions Logo
340% more organic product sales

+340%
Increase in overall organic product sales
80+
Keywords in Google's top 3
+1482%
Increase in organic sessions for key product page
+33%
Increase in revenue from thermal label sales
SR Mailing Logo
333% Increase in website leads

+333%
Increase in website leads vs 2025
70+
Page 1 rankings
+111%
Organic traffic growth for targeted product
52
AI search results for service focused queries
Lenson Select Green and Red Logo
215+ Keywords ranking in the top 3 positions on Google

215
Keywords ranking in Google's top 3
+241%
Increase in online course bookings
+172%
Year-on-year organic traffic increase for training course pages
160+
Apperances in AI Search
Modern Intergas heating system for efficient home warmth.
20% increase in organic purchases in under a year

415
Appearances in Google's AI search results
413
High-value keywords ranking in Google's Top 3
+149%
Increase in web visitors to the primary service page
+20%
Increase in sales
Professional Drainfast drainage system installation for efficient waste management.
81% increase in enquiries for modular classroom supplier

100+
Page 1 rankings on Google
+81%
Increase in website enquiries
+22%
Increase in website visitors vs the previous year
2142
2,142+ Organic website visitors
Midlands Portable Buildings logo, with black text and a blue circular icon to the left
129% increase website leads

134
Keywords ranking in the top 10 positions on Google
56
Keywords in the top 3 of Google search
+129%
More online enquiries
+40%
increase in website visitors vs the previous year
Central Group Roofing & Building Solutions Logo
75% increase in website leads year-on-year

111
Keyword rankings on page 1 of Google
42
Google AI Features
+75%
Increase in website leads year-on-year
+61%
Increase in website visitors vs the previous year
Haus Installations White Logo no Background
98% Increase in new website visitors

+98%
Increase in new website visitors vs the previous year
+54%
Increase in visitors to the legionella risk assessment page
+90%
Rise in form submissions, coming directly from our SEO work
+45%
Increase in service-focused clicks
H2O Hygiene Logo
140+ keywords ranking on page 1 of Google

+20%
Increase in website leads through their contact forms
223
keywords ranking in Google's top 10
81
keywords ranking in Google's top 3
+189%
More Visitors to the Deluxe Studios Page
The Studios Logo
88% increase in organic conversions for main service

110+
Search terms now rank in the top 3 positions on Google
+88%
Increase in organic conversions
+200%
Rise in new organic site users
+140%
Increase in website enquiries
EMS Asbestos Logo in white text with a globe icon
Best SEO campaign award nominee sees a 1,300% increase in organic revenue

125k+
in website sales during the first 6-months of 2026
+702%
year-on-year sales increase
+1000%
Increase in new website visitors in 6-months
337
Keywords in top 3 positions on Google
Alice Wheeler London Logo
£2 million in quarterly sales for office fit out provider

+126%
Increase in website leads during the first 6-months of 2026 vs 2025
£2
Million in quarterly sales
+1551%
Increase in organic web users
+52%
Increase in engagement rate
Vanguard logo with black text and orange underline
164% more organic sessions in 12 months

164%
More organic sessions
313%
Increase in engagement time
34%
Jump in website contact forms
169%
Increase in organic new users
Coveya logo
430+ keywords in Google’s top 3 results

430+
Keywords in top 3 positions
8k
Monthly sessions
30%
Increase in organic conversion rate
8x
Increase in revenue
Aluminium Online white logo
321 Website leads in 6-months for Clover HR

321
up 78% year-on-year
#1
for HR Consultancy in London, Birmingham & Manchester
290
position 1 keyword rankings on Google
445
Top 3 keyword rankings
Clover HR logo
1,135% increase in online sales revenue

138
Website leads in 6-months, A 92% increase vs 2025
960+
Keywords ranking on page 1
375+
Top 3 rankings on Google
+1135%
Website sales increased from £41k to £507k in a year
Nordic Timber Buildings logo
Top 3 rankings and higher conversions: how MPB levelled up their SEO

85+
Page 1 keywords
20+
Position 1-3 keywords
+126%
increase in localised organic users visting the website
20+
AI overview mentions for high-valued customer queries
Midlands Portable Buildings logo, with black text and a blue circular icon to the left
Over £300,000 in net revenue in just 6-months for garden brand

£300k+
in net revenue in just 6-months
87%
Increase in total website sales vs the previous quarter
330+
Page 1 keywords rankings
120+
Keywords ranking in top 3 positions
Weather IT logo in bold black text
235 Website leads for a Bristol-based coffee & vending supplier

235
form enquiries in six months
+167%
More telephone leads through the website
+83%
Increase in email leads through the website
15
AI overview mentions for high-valued customer queries
JW Vending Ltd logo in red text on a white background
500+ organic enquiries in six months for UK leading events company

500+
organic enquiries in six months up 41%
+67%
More Top 3 Google Rankings
+120%
Increase in organic sessions
510
Rankings on the first page of Google
The Events Company logo

FAQs

Can’t find the answer to your question? Contact us

With over 100+ excellent reviews, why look anywhere else?