Bellagio Marble Ideas

Bellagio Marble Ideas is an award-winning specialist supplier and fabricator of luxurious stone surface products to provide quality, sleek worktops at the most competitive prices.

What success looks like

Success looks like achieving a more professional and stable site for the customer that has a bespoke and modern feel and a responsive, accessible design for clients. 

+8000

organic website users since website launch

+1300

combined website enquiries submitted

+4614

tracked keyword position movement in 7 months

How we did it

Bellagio gave us the brief to design a completely new website to highlight their unique products and to improve their position in the market and online searches through increased customer traffic.

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User experience and user interface design

We used the typefaces and colours from their original brand guidelines to create a thoughtful design that was compatible with mobile and desktop devices. The client loved our design ideas, which we were then able to hand over to our skilled web development team. The website offers the user a clear, concise and exciting journey as it is simple to use, highlights the bespoke product range and encourages visitors to contact the company or visit their showroom.

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Development

The main challenge when developing the new Bellagio Marble Ideas website was to create an e-commerce-like experience without relying on any specific e-commerce platform. The design team implemented custom code to ensure dynamic functionality – making it easier for the client to make future updates. Accomplishing the website’s completion was a great achievement that we’re very proud of.

SEO

By doing keyword research and a detailed competitor analysis, we created a strategy to help them overtake and fly up the rankings. We ensured the change of domain went smoothly and that their current rankings were preserved and improved, adhering to technical SEO best practices. By optimising target landing pages with heading structures, adding clear internal linking for customers and creating conversion-focused content we, are seeing them go from strength to strength.

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Client feedback

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reviews 001

Sherbet Donkey have done an amazing job on our new web site and we couldn’t be happier with the finished result. All the team have been a pleasure to deal with and made the whole experience as straightforward as possible. They clearly know their stuff and we’re really looking forward to partnering with them to develop our online presence.

Mike Boyden, Bellagio Marble Ideas

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