Design Is Built On Evidence And Evolved By Inspiration

At Sherbet Donkey Media, we think from an audience perspective to create a better understanding of your customers’ needs, wants and behaviours. Our extensive ideas meetings will make sure that we can reach your end destination in the most efficient and original way.

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Our successful branding
process explained

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Get your business noticed
with professional design services

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Research, evidence, inspiration

We research your business, customers and goals to make sure your branding, website and content reflects who you are. We then design your website and all other collateral with UX/UI in mind to resonate with your company and mission – your brand is so much more than a logo.

Data

Research. This is what gets any company to the next level. Knowing the fundamentals you would like to change and why.

Environment

Demographics are so important to target. A key question is: Who are you speaking to and what does their life look like?

Mission

What are you as a brand trying to do? You need your mission to stand out to those you are targeting.

Strategy

All of the above then is funnelled into a branding strategy fit for your business. How and where will you target people?

Creation

This is where the creative comes to life. You will be provided with different concepts to choose from. What will be the best fit?

Engagement

The response. How do people react to the branding? The connection and measuring of feedback.

Some of our
favourite projects

We can help you elevate your business today – get in touch!

Further creative services

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Brand positioning

Planning is the foundation of your business. We will sit down with your team and have an in-depth conversation about your brand and the direction it is heading.

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Style guides

Our skilled team of designers will provide you with an extensive file of your brand guidelines including logo, fonts, visuals, assets, and a branding pack.

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Brand voice

Your brand voice is directly target at your audience. We will create a brand voice which is true to your brand and creates a brand persona.

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Brand messaging

With the help of your mission statement and brand positioning, we can put together your brand message- what are you looking to offer the customer?

Frequently asked
questions

  • What makes a good website design?

    There are many things which make for a great website design. Ultimately it needs to create a positive user experience (UX/UI) to attract and retain visitors and achieve the goals of the website, whether that is to convert sales or provide the relevant service that is being searched for. The needs and preferences of your target audience, including their behaviours, preferences and pain points, need to be understood and responded to in the branding and design. The purpose of your website needs to be clearly communicated so that users understand immediately what the site is about and what they can do there. With high-quality graphics, images and videos that are relevant to the content and consistent branding of colours, fonts and logos you can reinforce your brand and build trust with your users.

  • Why do I need a specialist for my branding and web design?

    Using a specialist for branding and web design offers numerous benefits. Specialists bring expertise and customisation to your project, ensuring that your brand identity aligns with your vision and that your website meets your company’s goals. They provide efficiency and high-quality work, thanks to their in-depth knowledge and dedication to their craft. By hiring a specialist, you can achieve consistency in your visual identity, enhancing brand recognition and trust. Specialists also offer creativity and problem-solving skills, helping you stand out in your market and overcome design challenges. Their strategic approach focuses on both aesthetics and functionality, ultimately leading to a higher ROI. Moreover, specialists provide long-term support, ensuring that your design remains effective and up-to-date while minimising the risk of costly mistakes. This allows you to focus on your core business activities while entrusting our experts at Sherbz to handle your branding and web design effectively. Get in touch today to find out how we can help you with branding and web design.

  • Why is branding important for a business?

    Your branding is what sets you apart from competitors and represents your business. Having a clear-cut brand voice, image, and style helps your business to define itself, as well as help consumers to identify your business and align with your image.

  • How is a brand developed into a website design?

    A website needs to combine a variety of things, including tone of voice, representation, logo, colour and so much more. You will likely have a direction, or concept, of your business’s branding and how you want the website to look and feel, but it will all come together through ongoing implementation and expression of who your company is to your customers. If you have a concept for your brand then get in touch to chat with our team, who are skilled at bringing your ideas to life, creating a personality and beautiful web design that reflects your business and who you are

  • Does changing branding and web design affect SEO?

    Yes, changing your branding and web design can affect your SEO in both positive and negative ways. A well-designed website with a user-friendly interface and responsive design can enhance the user experience leading to higher rankings, and a new design may well result in faster loading times which also has a positive impact on SEO. Rebranding and a new web design could have negative impacts if not handled properly, as it will take time to re-index and re-rank your site and the process may lead to broken internal and external links which need managing properly. A specialist web design team, such as our team at Sherbz, will make sure that keywords and backlinks are preserved, and that old URLs are redirected to the new site. This ensures that the new branding and web design project impacts positively on your company’s SEO rather than negatively.

  • What makes a brand successful?

    A successful brand shows who the company is, why they are different to the competition, and why they are used by consumers. A distinctive personality, brand voice, and overall brand image helps consumers to align with your brand and recognise you.

  • Why do I need a specialist for my brand?

    Our team of branding specialists can help bring your concepts to life and curate a personality that accurately represents your business and its target audience. We will work with you to create a defined tone of voice, memorable and impressionable colour schemes that fit your company’s image, and ongoing branding that helps define your businesses as a reputable brand.

  • How much does it cost to design a website?

    The cost of a website design and rebranding will depend on many factors, such as the complexity of the project, the features and functionality you need and the level of customisation. Also consider the number of pages your site requires, as well as any other elements you might want to add to your marketing approach such as SEO and PPC. For the most accurate idea of cost, get in touch with our expert and friendly team for a free, no-obligation quote today.

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